Purefy Inc., a fintech business founded in 2014, manages online student loan originations and cloud-based platforms for financial institutions. Purefy is innovative, agile, and highly competitive. In less than 18 months, it led the building of one of largest student loan refinance programs in the US on behalf of a major lender client.
Immediate (new position)
Can demonstrate a record of success as a leader in content strategy and execution; experienced in digital analytics and technical SEO; driven to contribute to firm's growth.
4+ years of experience in content strategy, content marketing, or SEO.
Financial industry experience preferred.
Experience as a student loan borrower also preferred.
Based on experience.
Relocation assistance is available if required.
Equity incentive plan.
Excellent health and dental benefits.
Familiarity with SEO research tools & implementation
Strong understanding of SEO, Content, Email, and Social Media Marketing
Basic technical knowledge of HTML and web publishing
Excellent writing and editing skills including long-form and short-form content
Familiarity with short copy for advertising and web campaigns
Strong organization and project management skills
Demonstrated ability to grow and retain audiences
Goal-driven self-starter with ability to work under limited supervision
Bachelor's degree or higher in relevant field
Strong quantitative skills and familiarity with data tools.
Strong interpersonal skills.
Self-supporting in a Microsoft environment.
The Content Manager will report to the VP of Marketing and be responsible for the ideation, execution, delivery, and optimization of content across all distribution channels including website, email, social media, and more. The ideal candidate will have excellent writing and editing skills and knowledge of the latest trends within SEO and the personal finance space. In addition, the Content Manager will work collaboratively across teams to deliver content to users through storytelling, education, and news on student loans and other closely-related personal finance topics. The Content Manager must be able to build processes, manage projects, conduct regular SEO audits, and deliver results based on data & analytics. As Purefy's first hire solely dedicated to content strategy, the Content Manager's efforts will be instrumental in the development of a robust content team.
Purefy is an Equal Employment Opportunity employer.